How Is Community Pages Different from Facebook (Fan) Pages?
Facebook Page is now dropping the word ‘fan’ for a friendlier interaction – People Who Like the page. Once you liked the page, you are making a connection with the page by displaying it on your profile. Your friends will be able to see you as a supporter when land on the page, thanks to ‘friends who like’ box.
The new Facebook Like is about building connections. People with similar interests gather by liking the Facebook Pages, following their updates. And now we have Community Page , and how is this different from Facebook Page?
What are Community Pages?
Community Pages are referring to general topics, unofficial but important matters. For example, daily activities, political movement or pets. Facebook Pages on the other hand are mainly for business purposes, ranging from companies, brands to popular figures. You can have full control over Facebook Page permanently. As for community page, once it becomes popular enough, attracting thousands of fans you won’t have the ownership of the page anymore. Instead, it will be handed over and maintained by Facebook community.
If you love ‘Cooking’, there’s a community page setup for you to join. Once you Save Changes from ‘Likes and Interests’, you are considered a member of the community (automatically Like the page). On the page, you can see how many of your friends are into the exact topic, discovering what others are talking about the subject via Related Posts. There’s even a complete description from Wikipedia about the activity.
Can I Setup a Community Page?
Yes, of course. You can create a community page of your own where you can gather your like-minded pals for more focused discussions about the activity. Look for ‘create a page’ at the sidebar of the community page:
Or you can create the page as how your would with an official Facebook Page but a lot simpler. At page setup, choose Community Page, key in your Page name and click at Create Community Page:
Community Page as a Profile Connector
Community Page is a new way to express yourself on profile. Facebook has created more than six million Community Pages for this purpose. If you have long started your Facebook account, previous personal descriptions are no more. You need to put in Facebook or Community Pages to represent your interests and activities. If they are not listed, Facebook will simply create one for you.
Shall I Create a Community Page or a Facebook Page for my business?
A Facebook Page is a recommended choice for your business venture, as long you are the authentic owner of your brand. It’s a unique page representing your company, having the ability to claim vanity URL and have full control of your brand. Most importantly, the creator will be the permanent admin of the page, unlike community page when it gets popular enough the admin right will be given to facebook community.
A community is all about unofficial subjects, a way for users to support their interests or activities. For example, you can create a network about social media and gather like-minded people to contribute on discussions or news updates. At the same time, your friends can do the same by setting up a social media community of their own with their network, and so on.
Therefore, if you’re serious about building brands and promoting business for your company or website, go for facebook official page. If it has been falsely re-categorized to community page, fill a form and request for correction.
Update: You can now claim community page with ‘Is This Your Page’ at the sidebar. How effective is this was unclear, certainly no harm in trying to protect your brand.
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